What These Policies Covers

This policy covers how Liquid Grip treats personal information that Liquid Grip collects and receives, including information related to your past use of Liquid Grip products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.

This policy does not apply to the practices of companies that Liquid Grip does not own or control, or to people that Liquid Grip does not employ or manage.

Information Collection and Use


Liquid Grip collects personal information when you register with Liquid Grip, when you use Liquid Grip products or services, when you visit Liquid Grip pages or the pages of certain Liquid Grip partners, and when you enter promotions or sweepstakes. Liquid Grip may combine information about you that we have with information we obtain from business partners or other companies. When you register we ask for information such as your name, email address, birth date, gender, zip code, occupation, industry, and personal interests. For some financial products and services we may also ask for your address, Social Security number, and information about your assets. Once you register with Liquid Grip and sign in to our services, you are not anonymous to us.

Liquid Grip collects information about your transactions with us and with some of our business partners, including information about your use of financial products and services that we offer. Liquid Grip automatically receives and records information on our server logs from your browser, including your IP address, Liquid Grip cookie information, and the page you request. Liquid Grip uses information for the following general purposes: to customize the advertising and content you see, fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients.

Information Sharing and Disclosure

Liquid Grip does not rent, sell, or share personal information about you with other people or nonaffiliated companies except to provide products or services you’ve requested, when we have your permission, or under the following circumstances: We provide the information to trusted partners who work on behalf of or with Liquid Grip under confidentiality agreements. These companies may use your personal information to help Liquid Grip communicate with you about offers from Liquid Grip and our marketing partners. However, these companies do not have any independent right to share this information.

We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims; We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of Liquid Grip’s terms of use, or as otherwise required by law. We transfer information about you if Liquid Grip is acquired by or merged with another company. In this event, Liquid Grip will notify you before information about you is transferred and becomes subject to a different privacy policy.

Liquid Grip displays targeted advertisements based on personal information. Advertisers (including ad serving companies) may assume that people who interact with, view, or click on targeted ads meet the targeting criteria – for example, women ages 18-24 from a particular geographic area. Liquid Grip does not provide any personal information to the advertiser when you interact with or view a targeted ad. However, by interacting with or viewing an ad you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the ad. Liquid Grip advertisers include financial service providers (such as banks, insurance agents, stock brokers and mortgage lenders) and non-financial companies (such as stores, airlines, and software companies).


Liquid Grip may set and access Liquid Grip cookies on your computer. Liquid Grip lets other companies that show advertisements on some of our pages set and access their cookies on your computer. Other companies’ use of their cookies is subject to their own privacy policies, not this one. Advertisers or other companies do not have access to Liquid Grip’s cookies. Liquid Grip uses web beacons to access Liquid Grip cookies inside and outside our network of web sites and in connection with Liquid Grip products and services.

Confidentiality and Security

We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. We have physical, electronic, and procedural safeguards that comply with federal regulations to protect personal information about you.

Changes to this Privacy Policy

Liquid Grip may update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your Liquid Grip account or by placing a prominent notice on our site.

Refund Policy

All sales are final.

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